Charms
From gold charms to silver pendants, playful pearls, and personalized letter charms, make your style your own with our charm collection. Whether added to a chain necklace, anklet, or hoop earring, these charms can be mixed, matched, and collected on repeat.
From gold charms to silver pendants, playful pearls, and personalized letter charms, make your style your own with our charm collection. Whether added...
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Discover our exclusive charms collection—high-quality jewelry from BRUNA
Charms add a personal touch to necklaces and bracelets, transforming them into meaningful statement pieces. They're the perfect detail to express your personality in a playful way. As small eye-catching accents with recognition value, charms are versatile jewelry accessories that let you carry your memories with you. Most charms are small and subtle, designed to be easily attached to bracelets, anklets, or necklaces. BRUNA charms are crafted from ethical 14k gold, 18k gold vermeil, and sterling silver, and can be perfectly paired with your favorite BRUNA necklaces, bracelets, anklets, and some hoop earrings. Wear our gold charms individually or personalize your gold or silver chains and bracelets with these small highlights as you please.
The variety of charms in our collection
Our charms collection features a range of favorite motifs that remain consistently trendy. With their diverse forms and symbols, our sterling silver charms offer countless possibilities for individual styling.
Our pendant charms are created from carefully selected materials like uniquely shaped shells and pearls, combined with 14k gold, 18k gold vermeil, and sterling silver. These charms captivate with their beauty and special impact, even without specific motifs.
Personal styling
Charm pendants represent memories and feelings that you can carry with you always. They can be attached individually or combined on necklaces and charm bracelets, making them wonderful gifts for someone special. A bracelet with various charms tells your personal story through small symbols.
- Tell your relationship story with matching charms for every milestone like anniversaries, travels, or special occasions.
- Seal your friendship with a shared charm that will always remind you of each other.
- Or treat yourself to a pendant from our multifaceted BRUNA charm collection as a reminder of an achieved goal, a new chapter in your life, or as a lucky charm to bring you good fortune every day.
Occasions and gift ideas
A gold charm as a gift makes every memory unforgettable. As small keepsakes for graduation, anniversaries, or birthdays, these high-quality pendants in ethical gold and silver are emotional mementos that accompany you through each day. A charm as a symbolic keepsake gives special meaning to occasions like birthdays, new beginnings, travels, and other life milestones.
Charm pendants are special highlights for necklaces and charm bracelets, available in playful, elegant, or minimalist designs. When choosing the motif, you can follow your intuition. Select from many creative charm designs in the BRUNA shop to give your looks the perfect accent. The chosen motif becomes a symbol for shared memories and special moments.
Caring for and storing charms
Our charms are made from ethical 14k gold, 18k gold vermeil, and sterling silver. Clean the charms just like necklaces with a special cleaning solution like our BRUNA Cleaning Kit and gently pat them with a soft cotton cloth. Avoid brushing charms to prevent damage to the precious metal surface.
Over time, various charms will accumulate in your jewelry collection and become keepsakes. It's best to store charms individually in small fabric pouches that protect the material from scratches and dust. Always remove your charms when swimming to protect them from chlorine and seawater.
Conclusion
Our charm collection reflects the creativity and distinctive BRUNA style. Our charms suit many occasions and bring joy through their unique designs and special motifs, whether for yourself or your loved ones. Perfect your playful, elegant, or casual style with a charm collection from BRUNA. Capture your most beautiful memories with an individual charm and tell your story with a new charm bracelet or necklace.

FAQ
How to clean charms?
Lather up a mild soap and gently rub your charm with a soft toothbrush and warm water. Then simply give your treasure a rinse in clean water, lay it down on soft fabric (a tissue will do), and let it air dry. You can also remove little specs of dirt and prevent early mattifying with a cleaning wipe, but ensure it's suitably sensitive. Because your jewelry deserves only the best, we've put together a Cleaning Kit to make your life easier and ensure your piece stays sparkling.
How to keep your charm from tarnishing?
Store your charm in a dry spot away from direct sunlight. Avoid contact with cosmetics, perfume, chemicals, and both chlorinated and salt water, as these may remove the shine from your charm and leave it looking matte. And don't forget to take your jewelry off before doing sport to ensure it stays with you for years to come.